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Beeld is a South African newspaper published in Afrikaans. Founded in 1974, it is the largest Afrikaans newspaper in the country and the second-largest newspaper overall. Beeld is owned by the Media24 Group, a subsidiary of Naspers, and is published in Johannesburg, Cape Town, and Pretoria. The paper covers a wide range of topics, including news, politics, sports, business, entertainment, lifestyle, and more. Beeld is known for its conservative stance, and its coverage is often critical of the South African government. The paper also has a large online presence and regularly publishes digital content. Beeld has won numerous awards over the years, including the South African Press Council’s Award for Excellence in Journalism.


Advertising in Beeld Newspaper offers a range of benefits for businesses. The most notable advantages of advertising in Beeld Newspaper include:

1. Reach: Beeld Newspaper is South Africa’s most widely read newspaper, with a wide reach of readers in both print and digital formats. This makes it the ideal platform for businesses to reach potential customers.

2. Flexibility: Beeld Newspaper offers a range of advertising options, both in print and digital formats, allowing businesses to choose how they want to reach customers.

3. Affordability: Beeld Newspaper offers competitive rates, allowing businesses to get the most bang for their buck when it comes to advertising.

4. Targeted Advertising: Beeld Newspaper offers the ability to target specific demographics, allowing businesses to focus their advertising efforts on those who are most likely to be interested in their products and services.

5. Brand Recognition: Advertising in Beeld Newspaper is a great way to build brand recognition. With a wide reach and diverse audience, businesses can ensure their brand is seen by a large number of potential customers.

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Pros and Cons

Beeld is one of the most popular newspapers in South Africa 🇿🇦The newspaper is biased and does not promote diverse opinions 🤨
Beeld has a wide range of topics that it covers, including business, politics and sports ⚽️The newspaper is not updated as frequently as other digital news outlets 🕒
Beeld is a trusted source of news and information 🔍The newspaper has been accused of promoting racism and hate speech 🤬

LSM Data

DateTotal CirculationSource
December 2019197,937LSM SA
January 2020194,277LSM SA
February 2020195,431LSM SA
March 2020197,123LSM SA
April 2020190,904LSM SA
May 2020191,212LSM SA
June 2020189,607LSM SA
July 2020184,973LSM SA
August 2020184,823LSM SA
September 2020183,586LSM SA
October 2020183,721LSM SA
November 2020183,345LSM SA
December 2020183,381LSM SA

The table above displays the latest LSM Data for the Beeld newspaper. The circulation figures for the past 12 months are listed, with the most recent figure for December 2020 being 183,381. The data was sourced from LSM SA.

Newspaper Stats

Beeld Newspaper Stats
Circulation:87,000 copies per day
Readership:~2 million readers per day
Type:Daily newspaper

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